Enterprise: New Project

Location: Puebla, PUE, México

Industry / Sector: Professional Services

Year: 2009

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Trust Security Consultants is established as a Personal Security and Protection Agency for clients with a high profile. To project the exclusivity and the degree of professionalization of the service, we developed an image of a real eagle, solid, metallic and with sober and angular strokes, dark color ranges were used to give strength to the visual structures. Elements and accessories were incorporated into the uniforms, identifications and cars to solidify the concept and establish a significant difference in relation to the competition.

 

Trust Security Consultants se establece como una Agencia de Seguridad y Resguardo Personal para clientes con un alto perfil. Para proyectar la exclusividad y el grado de profesionalización del servicio, desarrollamos una imagen de un águila real, sólida, metálica y de trazos sobrios y angulosos, se utilizaron gamas de color oscuros para darle fuerza a las estructuras visuales. Se incorporaron elementos y accesorios en los uniformes, identificaciones y autos para solidificar el concepto y establecer una diferencia significativa en relación a la competencia.

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Collaborate on:

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+ Market Analysis

+ Brand Positioning

+ Brand Architecture

+ Communication Strategy

+ Launch Planning

+ Naming

+ Logo Design

+ Brand Design

+ Brand Voice / Tone

+ Brand Guidelines

+ Brand Advertising

+ In House Brand Training

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